Fello’s problem is worth solving.
Artists and creatives of every trade and skill level struggle…
– Finding collaboration opportunities
It’s not easy for creatives to find like-minded people. The term “creative” includes a massive umbrella of people, hobbies, and careers. At the same time, it is difficult to find where these “creatives” are, and collaborate organically with them. Even with existing resources to find collaborators online, many of these services are oversaturated with content from across the globe. Creatives feel isolated without an incentive to work physically with others in their local areas. Having a prolonged feeling of disconnection and isolation often takes a toll on one’s mental health, causing depression and anxiety. This leaves a profound lack of motivation, passion, and creativity.
Without natural collaboration, artists and creatives take massive weights of projects by themselves. Whether you are a filmmaker looking for a crew member, a pianist looking for a drummer, or a writer looking for an illustrator, without the assistance of others, artists and creatives rely on YouTube videos and all-nighters to achieve project completion. This takes too much time and causes stress. With authentic and natural collaboration, creatives can save this time and stress, create better projects, make working connections, and potential future opportunities, while building their own skillsets by learning from others.
Popular social media services promoting networking lack creative focus and are oversaturated with content from across the globe. Services such as Facebook and LinkedIn allow others to meet and communicate, but within communities among thousands, often without local focus. Because of this, collaboration opportunities often lack trust, and they do not incentivize collaboration in the physical world.
– Finding experience opportunities
At any skill level, it can be hard for artists and creatives to find local experience opportunities, whether paid or unpaid.
For those looking to have work displayed, many don’t know where to begin. Local art galleries currently are found through word of mouth and online ads. This process can be slow and makes it hard for creatives from any area to find opportunities quickly. Because artists/creatives don’t know where to look, businesses have a harder time finding talent and candidates to showcase. Online services exist to help creatives find job opportunities, but these services are once again not creatively focused and are over-saturated with job postings from industries everywhere.
College students studying creative avenues spend their time learning skills in education institutions, but these institutions often don’t provide students the opportunity to create their passionate work. School projects and time can be boring and disconnecting from creative passion. Joinable clubs may exist on campus, but once again fail to cater to the passions of the individual creative. Many students are forced into this culture of creative isolation, often carrying it into their future, resulting in a further isolated culture in personal projects and local art spaces.
With massive social sharing platforms like Instagram, creatives often compare their work and talents, finding their art/projects inadequate next to highly engaged posted content from others. It is intimidating to add work to the massive pool of posts created by users all over the world.
Freelance Marketplace apps like Fiverr exist to provide experience for users, but problems exist within these platforms for creatives craving more learning opportunities. Finished Fiverr projects often produce a one-time product with no furthered relationship/connection building. Professionals using these freelance services, like Fiverr, experience issues as well. While hired by others, creatives taking jobs often lose opportunities to work on their true passion projects.
For many looking for help consistently (college students with weekly projects), this can be an expensive task to constantly hire experienced skill providers without true collaboration. Without community building, freelancers and hobbyists go from job to job without a continued appreciation of their own personal art/projects. On top of this, high-level work from experienced users prevents newer users from finding initial success, as their services are likely to be passed by buyers.